Move over PolitiFact, there’s a new fact checker in town.This week, The Washington Post debuted a news app that can fact check speeches, virtually in real time. It’s called Truth Teller, and for countless journalists and citizens looking to determine the accuracy and legitimacy of political statements, it’s a step towards toward a brighter, more truthful future. Cory Haik, The Post‘s executive producer for digital news describes the app as a “speech-to-text technology to search a database of facts and fact checks. We are effectively taking in video, converting the audio to text (the rough transcript below the video), matching that text to our database, and then displaying, in real time, what’s true and what’s false.” Released in partnership with the Knight Foundation Prototype Fund, and still in prototype stage, the app is currently focusing on the looming debate over tax reform. But Haik thinks it can one day be applied to streaming video, or even someone “holding up a phone to record a politician in the middle of a field in Iowa.”Yuri Victor, The Post‘s UX (user experience) Director, and the project lead in design, says the goal is to “hold politicians accountable and squash mistruths from spreading… to push the discussion forward on what’s possible with real-time fact checking.”Here’s a video of how the app works: Why Tech Companies Need Simpler Terms of Servic… 8 Best WordPress Hosting Solutions on the Market Related Posts adam popescu Top Reasons to Go With Managed WordPress Hosting Washington Post Truth Teller from The Washington Post on Vimeo.The app works by transcribing videos with Microsoft Audio Video Indexing Service (MAVIS), which uses speech recognition technology that converts audio signals into words. Extracts of audio and video are then saved as a transcript, and the facts in that document are scrutinized for errors. To make it easy to search, the program focuses on patterns instead of specific phrases. This program is called a fuzzy string search algorithm. Not Replacing HumansIn today’s cash strapped journalism environment, fact checkers have largely gone the way of the dinosaur. While there’s still a few dedicated fact checkers here and there, the role has largely merged into the job of the reporter and the editor. Some publications, like The Tampa Bay Times‘ Pulitzer winning PolitiFact, still do it the old-fashioned way, with human being dedciated to the task.Does this prototype of an automated fact checker threaten their livelihoods? Probably not, says Mark Glaser, the executive editor of PBS Media Shift. “I don’t think that machines will be able to do all the work on fact-checking yet, but they can be a help and aid to human fact-checkers who might not be able to fact-check everything they hear instantly,” Glaser said. “My guess is that this tool will take some time before it can threaten PolitiFact. More likely it will just be another weapon in the arsenal of fact-checkers.”The Post’s national political editor Steven Ginsberg agrees. “I dont think it’s going to cost anyone a job. I don’t think it replaces anything. I think it expands and broadens what you can do and who you can fact check – and correct a conversation before it gets too far on the wrong path.”Speed MattersGinsberg characterizes fact checking as a surprisingly difficult task that only a limited number of people are able to accomplish efficiently. And even for them, the process can take anywhere from an hour to an entire day or more.And when an error is found, it’s difficult to quantify how many people see the corrected fact compared to the number who saw the original mis-statement. When the two are so separated, it can complicate the perception of of what’s true and what’s not.The beauty of this innovation, he says, is that it dramatically shortens the time between the falsehood and the truth: “People would get the truth a lot quicker,” Ginsberg says. But the real value of the app won’t be seen until it’s in peoples’ hands in town and city halls across the country, where they can use it for themselves to vet the thing that they are told.“If you’re a regular citizen and you want to hear a politician talk and see if he’s telling the truth or not, you need something in your hand to go on,” Ginsberg said. That’s the ultimate goal for the Truth Teller app.Photo courtesy of TruthTeller.com. A Web Developer’s New Best Friend is the AI Wai… Tags:#media#news#politics
IT + Project Management: A Love Affair Tags:#Apple#earnings Massive Non-Desk Workforce is an Opportunity fo… 3 Areas of Your Business that Need Tech Now taylor hatmaker It ain’t easy being Apple – for once, anyway.Today, Apple will report its fiscal Q2 2013 earnings today at 2 p.m. PDT. Analysts widely expect the Cupertino company to post its first year-over-year decline in earnings in the last decade. But has Apple really begun its fall from grace, or is the house that Jobs built just falling short of its own impossible standards?Here’s why Apple has been missing the mark in 2013.Growing PainsApple has fallen victim to its own success, plain and simple. The company’s been on top for so long, we just don’t remember things being any other way. Apple’s market and mind share are the stuff of legend, but they may show signs of waning for the first time in… well, ever in Internet years. While any other company in the universe would be perfectly content being the world’s former most valuable corporate entity, for Apple and its stockholders, that won’t cut it. Last quarter, in spite of a $13.1 billion profit, an unhappy market punished the company for failing to meet revenue expectations with a 10% share price plummet – AAPL‘s biggest nosedive in years. As Q2 wraps, Apple investors and acolytes alike are still itching to hit the panic button. Arguably it’s not because Apple’s near-future profitability poses any real cause for alarm – perhaps we just don’t remember how this whole thing goes for companies that aren’t Apple?No New Tricks Up Its Sleeve?Really, what could the company that brought little white earbuds into ubiquity wow us with next? The iPad Mini, Apple’s latest mobile device, is an exercise in practicality, a version of a revolutionary device with its ambition, processing power and pixel density scaled back (and its price slashed). At this juncture in consumer tech, consumers are pleased to see their gadgets polished and iterated, but they still love to have their minds blown. Look at Google tinkering away just over the Silicon fence. Between its hefty price tag and its unparalleled geek factor, Google Glass is the quintessential early adopter device, yet Google’s flashy cyborg eyewear has captured the imagination of the mainstream. That used to be Apple’s job. Unfortunately, reinventing the wheel isn’t easy – even for Apple, a company with a track record of doing exactly that.The Competition Gains GroundCompetitors like Samsung are gaining increasing traction with a decidedly un-Apple approach and a heterogenous army of Android devices like the hotly anticipated Samsung Galaxy S4, the follow-up to last year’s homerun Galaxy S3. Meanwhile, Apple is wasting more time than ever looking over its shoulder, building the fortifications of the Mac and iOS walled gardens higher than ever.In the U.S. last quarter, Apple remained top dog with 38% of smartphone market share versus Samsung’s 21%, but globally the story is quite different, with Apple trailing by most metrics. With Apple shares trading at 40% less than September 2012’s booming highs, the company is at low tide for the moment.On today’s call, Jobs successor Tim Cook might have to pull a literal rabbit out of his proverbial hat to exceed expectations. From its products to its profits, Apple likes to think of itself as an exception to every industry rule – and usually it is. Unfortunately for Cook and company, Apple just might be exceptional to a fault.Stay tuned tomorrow for Apple’s Q2 2013 earnings report, which we’ll be reporting here at ReadWrite as it unfolds. Related Posts Cognitive Automation is the Immediate Future of…
brian proffitt The effort announced by the two companies is part of Big Blue’s MobileFirst program, IBM’s effort to get a foothold in the mobile commerce and enterprise sectors. It’s been a bumpy journey, because IBM is firmly ensconced in the world of relational databases with its DB2 product line and the WebSphere eXtreme Scale data grid platform. While well-suited for enterprise deployments, such data systems are not always appropriate for mobile databases, which need to scale under variable workloads and be able to handle the firehose of data that could come at any given moment from mobile or Web apps.Handling all of that data separately from the rest of the business data would make life simpler for developers and database admins. Let the NoSQL databases deal with the mobile stuff and let the relational databases keep track of inventory, finances and payroll – you know, the boring stuff.That’s not how it works, of course. Increasingly, mobile apps generate revenue and information from that side of the business needs to be integrated with the rest of the in-house data. Or perhaps the opposite is true, and the mobile apps need to get at some legacy data in the enterprise systems.Again, not impossible, but the connection often has to be set up at each instance. This is especially true if the mobile app in question is an enterprise mobile app to be used by employees.Big Blue Still Makes WavesOn the technical side of the partnership, developers will be able to integrate MongoDB APIs within IBM’s Worklight Studio to build their apps so the apps will connect to whatever data it needs.Other companies have built connectors to non-relational databases before, and indeed 10gen has its own connectors to a variety of data systems. The entry of IBM in this space, however, lends more weight to getting relational and non-relational systems working together better. IBM’s anointment of MongoDB also give 10gen a big shot of street cred in NoSQL-land.It is probably no accident that this announcement comes a day after IBM announced that it’s buying SoftLayer, which will be another tool in IBM’s overall strategy: the cloud platform on which all of these cool enterprise apps can be run.(See also: Why IBM Paid Big Bucks To Expand In The Cloud With SoftLayer)Image courtesy of Shutterstock. Tags:#10gen#databases#IBM#NoSQL Related Posts The rise of mobile apps has created tension in the world of data management. There’s a disconnect between the fast-and-loose scalability of non-relational databases used to handle data for mobile applications and the prim-and-proper relational databases many businesses already use to manage their affairs.To face such tensions, IBM is stepping into the fray with a new collaboration with 10gen, commercial vendors of the open source NoSQL MongoDB database system. The purpose? To bridge the gap between the new tech of online business with the legacy databases where enterprises already manage their business data.The Database Odd CoupleGetting such systems to talk to each other is not impossible, but it can be painful: Data transforms and cross-database queries can be tenuous without solid application programming interfaces (APIs) and data connections in place, and such lash-ups can fail when tasked with production workloads. It’s a little like Homer Simpson showing up for dinner at Downton Abbey: communication can happen, but it may not be pretty (especially if there’s no doughnuts). Top Reasons to Go With Managed WordPress Hosting How Intelligent Data Addresses the Chasm in Cloud Serverless Backups: Viable Data Protection for … Cloud Hosting for WordPress: Why Everyone is Mo…
A Web Developer’s New Best Friend is the AI Wai… 8 Best WordPress Hosting Solutions on the Market Tags:#cyber attacks#cybersecurity#now Top Reasons to Go With Managed WordPress Hosting Related Posts Why Tech Companies Need Simpler Terms of Servic… U.S. research universities face millions of cyberattacks every week from hackers often based in China, the New York Times reports. The universities are presumably targets because their research can yield valuable new products ranging from prescription drugs and fuel cells to software and computer chips. (See also: Chinese Army Cyberunit Apparently Attacking U.S. Targets Again)University officials admitted some of the attacks have compromised their systems, but wouldn’t provide details outside of cases involving the theft of social-security numbers and personal data. The cyberassaults have prompted universities such as the University of California at Berkeley to boost their IT security investments by more than a million dollars a year. readwrite
3 Areas of Your Business that Need Tech Now IT + Project Management: A Love Affair selena larson Massive Non-Desk Workforce is an Opportunity fo… Tags:#customer-relationship management#Microsoft#now#Office#partnership#Salesforce#salesforce1#Windows Microsoft and Salesforce are putting aside their historic rivalry in order to make it easier for businesses to use their products. It may be the latest fresh breeze blowing out of Redmond since new Microsoft CEO Satya Nadella took the helm earlier this year.See also: Microsoft’s New CEO Wants To Look Beyond Its Past To Find Its FutureOn Thursday, the companies announced they’ve entered a partnership to bring Salesforce’s software for sales teams—technically called customer relationship management (CRM) applications—to Microsoft Office, Windows and Windows Phone devices.Salesforce1 for Windows and Windows Phone 8.1 will give business owners more flexibility on mobile and is slated to be available to the general public in 2015—signaling that this isn’t a short-term partnership. Salesforce for Office 365 will let users collaborate on Office from within Salesforce as well as use OneDrive for Business and SharePoint online as storage options, though its unclear when this will be available.Terms of the deal were not disclosed. Though even détente only goes so far—Salesforce employees are still banned from Microsoft’s Worldwide Partner Conference.Image courtesy of TechCrunch via Flickr Related Posts Cognitive Automation is the Immediate Future of…
Why IoT Apps are Eating Device Interfaces Small Business Cybersecurity Threats and How to… ReadWrite Sponsors Related Posts Entrepreneurs, take heart. You don’t have to be a giant international manufacturing company to build killer wearables. Even small companies can do it, if they make smart choices about hardware development.The Polar M600 is a fitness watch that’s been garnering rave reviews for its extra-long battery life. But the key to Polar’s long battery life — 10 hours with the GPS on; two days with it off) — is its chipset, the MediaTek MT2601, which is optimized for low power consumption.When it comes to wearables, battery life is a huge pain point, not only for consumers who aren’t crazy about having to recharge wearables on a daily basis, but for those who design them. Small form factors don’t leave room for a lot of battery; and with batteries, a small physical size equates to small energy capacity.That’s why design decisions, like which chipset to use, are incredibly important. Wearable designers have to strike a balance between performance, power consumption, and size. And that’s only part of the story. Development can quickly turn into a series of tradeoffs between seemingly incompatible design goals. At the same time, you need to hurry up and bring the device to market—or at least to a point where you can get funding.See also: It’s not hard to make IoT hardware easyWithout deep resources, you could easily be looking at a few years of building the hardware, creating software interfaces, and getting your product ready to show — and that’s before you’ve even tried to sort out how production will work.Larger companies are more apt to have the resources for that kind of investment, something that used to keep entrepreneurs off the playing field. Fortunately, that’s changed. But today, even small companies can compete on the same stage as Polar, thanks to rapid hardware development kits and associated software development kits from ecosystem/developer programs like MediaTek Labs. These kits open up a path for exploring ideas, create new proof-of-concept devices and IoT applications.MediaTek powers Tinitell wearablesConsider Tinitell, which has created an easy-to-use, simplified wearable phone for kids. The Swedish startup built a rugged, water- and dirt-resistant watch with just one button to call Mom or Dad, or to answer their incoming calls. And the watch has a built-in GPS, so parents can always keep tabs on the location of their child, using an accompanying Android or iOS app.MediaTek developer kits, like the Linkit ONE used by Tinitell to determine the proof-of-concept of its innovative new product, provide a platform for startups who want to build wearable and IoT devices successfully. These kits offer developers the ability to quickly prototype a new wearable or IoT product.Tinitell was just a small startup without the deep pockets of a large R&D organization. Yet, it was able to use a MediaTek hardware developer kit to try out different concepts and eventually create a prototype of its phone for kids to promote on Kickstarter and get the funding it needed to finalize its product with one of MediaTek’s supply chain partners/ODMs and go into production. Tinitell hit its campaign goal of $100,000 in just seven days.Another examples of a commercially launched Wearable based on MT2502 is the HUG Smartwatch from India.The Hug Smartwatch is designed to help users control their gadgets with just the motion of a hand. Hug is the world’s first Gesture Control Smartwatch with integration that enhances the customer experience in Virtual Reality with the Oculus Rift. Based on MT2502, the Hug Smartwatch enables its users to make calls, track physical activity and nutrition, play music and find misplaced or stolen devices.MediaTek developer kits, such as the Linkit ONE, can be used by startups like Tinitell and HUG Innovations to create a proof-of-concept of their innovative new product, and provide a platform for them to build wearable and IoT devices successfully. These kits offer developers the ability to quickly prototype a new wearable or IoT product.New developer kits arriveThe idea of a developer kit is not new. Software companies have been providing software development kits (SDK) for years to simplify things for developers who might want to build new products on top of the software company’s platform.MediaTek, with almost two decades of experience as a chipset maker for a broad spectrum of consumer electronics products, saw an opportunity to create something similar, but decided to focus on hardware.Specifically geared for tomorrow’s IoT and wearable tech entrepreneurs, LinkIt ONE is an open-source, high performance board for rough-and-ready fast prototyping, so entrepreneurs can get where they need to go and land the funding they need to keep going. They include: MediaTek LinkIt ONE for the creation of proof-of-concepts with unrivaled connectivity on a single board, developed using the Arduino IDE; MediaTek LinkIt Assist 2502 for the development of sophisticated proof-of-concepts in a wearable form factor. Offers C programmers a feature rich Eclipse based environment; and MediaTek LinkIt Development Platform for RTOS supports multiple chipsets, including MT2523, based on FreeRTOS and ARM Cortex-M4 architecture, offering high performance, low power connectivity.The LinkIt ONE platform has been the most popular among DIY makers thanks to its ease of use and all-in-one connectivity options. There are several hundred maker projects based on MediaTek LinkIt ONE on Hackster and on Instructables. LinkIt ONE is based around a commercial system-on-a-chip for wearables: the MediaTek MT2502 (Aster), which includes 4MB of RAM and 4MB of flash memory, as well as support for Bluetooth LE, Wi-Fi, GSM cellular connectivity, and more.The kit includes a board, similar to the Arduino board, with plenty of pins for connecting sensors, displays, and other peripherals. The MT2502 chip itself is tiny — about half the size of your pinky nail — leaving plenty of room for whatever other hardware you might want to include. Additionally, the LinkIt ONE board/HDK includes energy efficient Wi-Fi and GNSS companion chipsets, so you can easily create devices that connect to other smart devices or directly to cloud applications and services.In the two years since its launch, MediaTek Labs has rolled out five different MediaTek LinkIt platforms, supporting a broad range of IoT use-case scenarios, including Wearables, Smart Home & Office, Smart Cities and more. Each of these kits comes with an associated SDK, so you can create apps for your devices as well. Launched this year, the new LinkIt Development Platform for RTOS with LinkIt 2523 HDK by SAC, is used for rapid prototyping of Bluetooth-enabled Wearables with fast and accurate positioning. Development and debugging is supported in ARM Keil μVision, IAR Embedded Workbench and GCC. Perhaps most useful to ambitious developers, this kit is based on production chip and production code, making it easier to transition seamlessly from prototyping to production.Health-centric wearables have their own needsIn the world of health-centric wearables, where performance and reliability are critical, MediaTek developed new chipsets to tackle that marketplace. They recently introduced their first bio-sensing Analog Front-End (AFE) chip, MT2511, designed for health and fitness devices, which can be paired with a System on a Chip (SoC) or microcontroller unit (MCU) integrated with a number of the MediaTek’s wearable platforms to cater to a variety of product design requirements.It can be incorporated into devices that range from simple to advanced applications, with or without touch screens. This 3mm x 3.4mm sized chipset is easy to integrate into wearable devices to provide the benefits of powerful biometric sensing.The MT2511 acquires biometric signal through simultaneously gathering electrocardiography (ECG) and photoplethysmography (PPG) data. ECG data is used to monitor the heart for stress, and will be useful when integrated in health and fitness applications to determine levels of strain during exercise and during normal daily activities. PPG is an optical technique that detects blood volume changes at the skin surface, and provides valuable information about the cardiovascular system.Wearable success factors are driven by energy consumption, size and connectivity. Especially for fitness smart watches, MediaTek this year launched a new SoC, the MT2523G, the first chipset to offer GNSS — covering all the leading satellite positioning systems and standards — with dual-mode Bluetooth 2.1 and Bluetooth 4.2 Low Energy with high resolution mobile screen capabilities supported by MIPI. It offers a very high level of sensitivity, accuracy and Time-to-First-Fix (TTFF) with low power consumption.The MT2523G combines all of that capability in a small 9.2mm x 6.0mm package, with an ARM Cortex-M4 processor, which combines high-efficiency signal processing functionality with low power, low cost and ease-of-use benefits.These MT2523 chipsets are both is supported by the new MediaTek LinkIt Development Platform for RTOS. Based on the popular FreeRTOS with additional open-source modules, the RTOS platform supports chipsets based on the ARM Cortex-M4 architecture, offering high performance, low power connectivity, and development and debugging in ARM Keil μVision, IAR Embedded Workbench and GCC.IoT developer community outreach is also keyIn the two years since its launch, MediaTek Labs has rolled out five different MediaTek LinkIt platforms, supporting a broad range of IoT use-case scenarios. Each of these kits comes with an associated SDK, so you can create apps for your devices as well. Perhaps most useful to ambitious developers, all of these kits are based on production chips and production code, making it easier to transition seamlessly from prototyping to production.MediaTek’s experience in smartphones, media, and connectivity make it well-suited to help designers of IoT devices. Since the company’s founding nearly 20 years ago, it’s been making chips for everything from smartphones to smart TVs, home entertainment to home automation, and technology both wireless and wearable.So for startups with a vision for the future that want to quickly explore new concepts and ideas in the wearable and the IoT market, MediaTek’s developer kits offer a great starting point.But a broad IoT chipset product portfolio isn’t enough. The expansion of MediaTek’s IoT market efforts has also been supported by building the company’s IoT developer program.MediaTek Labs is a core touch point for budding entrepreneurs as well as larger IoT companies and provides the technical documentation, software and hardware development platforms as well as technical and business support needed to take your idea from idea to prototype to production.MediaTek Labs also provides self-help resources online, and has a staff that monitors and responds to forum entries for questions related to developing IoT solutions based on MediaTek chipsets. Numerous developers have successfully created proof of concept designs using the MediaTek LinkIt platforms, and some have begun their commercial launches after starting their projects using the LinkIt HDKs. Internet of Things Makes it Easier to Steal You… Follow the Puck Tags:#Internet of Things#IoT#MediaTek
There is no question that the future is “The Internet of Things, IoT for Kids. While the concept may seem complex, the basics of IoT are pretty simple. Objects that we interact with everyday (including phones, watches, thermostats, speakers, lightbulbs, etc) are all connected to the internet. This allows them to communicate with us, with each other, and add in a little machine learning, you’ve got a system of interconnected devices that help make your life simpler. Homes are getting smarter and the IoT device list is ever increasing, but so is the opportunity as a parent to help your kids learn from and grow with them.IoT with Kids Is GrowingFrom being able to view the inside of your fridge with your phone at the grocery store, to monitoring your smoke alarm or toothbrush with your smart watch, the vast inventory of available IoT items is staggering. Practically every device on the planet can be designed with the cloud in mind. You can track your heart rate, temperature, what food is left in the fridge, your kid’s location, whether you’re brushing your teeth too hard or not hard enough, and just about anything else you could possibly want to know through a connected device. Gartner estimates 8.4 billion IoT devices were used across the world in 2017. That is a 31% growth since 2016. And that number is only going to get bigger. IoT device usage is estimated to climb to 20.4 billion by 2020.With the slew of connected devices, WiFi is becoming less of a luxury and more of a necessity. The world is getting smarter, and future generations will have to keep up with it. What’s surprising is that, so far, they are. Have you ever noticed that some toddlers are better at operating smart phones than many of us adults? My daughter knew how to pose for a selfie long before she knew how to say the word “mama”. What Does This Mean For Our Kids?Not that we want to imagine our kids’ future careers right off the bat, but it’s pretty cool that so many companies are jumping on board with teaching kids to code. Even devices like Amazon’s Alexa might one day be able to teach you a foreign language. Imagine life before Google, and the ability to go from question to reasonably researched answer within seconds. Now imagine that our children are growing up in a world where information is not only readily available, but accessible no matter your location. (Seriously, I have answered my doorbell from another country.) The Internet was just the beginning, now we have an entire Internet, of things. There are so many devices to help you and your kids stay connected, healthy and safe.The Internet of Things has even made toys smart. A connected toy means that your child’s experience is dynamic, ever-changing, and will only keep getting better thanks to software updates. This technology is enabling children to construct, play, and even code their own content into toys. Connected toys are getting kids interested in STEM not only by teaching them to understand logic, but enabling them to see their own work come to life in real-time.Peace of MindSmart devices give you the ability to change the thermostat without needing to lift a finger, but they also give parents peace of mind. If you’re a little tech savvy, you can know what your kids are up to at all times. Stalking your child is not effective. However, with the push of a button you can tell if they were at Julie’s house, or Jenny’s house. Parents are able to track their kids’ location, whether it be through the kid’s phone, smart watch, or any other connected device. And the benefits go beyond security. For today’s time-starved parent, convenience is just as crucial. “We’ve seen an increasing number of parents signing their kids up for classes and camps because they can ‘check in’ through smart devices” said Suzanne Felson, the founder of Reso, a curator of kid’s activities in the Bay Area. After most moms experience how easy location-based technology has made it for them to find a book a new activity for their kids, their typical response is “God, I really needed this years ago” according to Felson.So many dreams for you and for your children can be realized with these IoT devices. It would be a shame not to learn about them and incorporate them into your parenting system. Just for a moment, think of all the technological developments you’ve witnessed growing up. Now imagine your kid being able to replicate that code, as a toddler. I’m not saying that every kid is the next coding genius, but technology gives me hope. The possibilities are endless. But in order to do all that we want to with the IoT — and still keep our families safe — we will need to understand the mechanism better.Trouble in ParadiseThere are definitely security concerns with all of these connected devices flooding the marketplace. We basically have the capability of assigning an IP address to every atom on Earth. But hey, business idea! As the necessity of these devices (and how easy they make day to day life) increases, so will the potential for security risks. For now, parents need to monitor this aspect of IoT with kids. From your coffee maker and heating and cooling system to your connected car, you don’t need to be scared of these devices — but you do need to be cognizant of keeping your information secure. Connected devices are here, and will become ever more ubiquitous over the years.Even with security concerns, the Internet of Things has improved many aspects of my life (and my child’s life). And will absolutely continue to do so as she gets older. Truthfully, I almost feel bad for my kid. I will know where she is at every moment of every day. And I’m the kind of mom who will constantly be rolling her eyes at. With all of the smart technology in IoT, she will be capable of technological advancements I would have never thought possible. And she won’t be able to get away with nearly the amount of things I did when I was her age. But as a parent, that’s the dream, and the future here, is very bright. Internet of Things Makes it Easier to Steal You… Serenity Gibbons Follow the Puck Related Posts Why IoT Apps are Eating Device Interfaces Tags:#connected kids#engagement#kids#top Small Business Cybersecurity Threats and How to…
Source: Helpnet SecurityThe supply chain is no longer a stranger to cyber threats. As the healthcare industry heavily relies on cloud-based systems, third-party service providers, and vendors in the supply chain. The organizations also realize the risk of supply chain attacks. Hackers can compromise third party goods and services to steal private data, install malicious code or bring counterfeit devices into the organization. The ISTR noted a 200 percent rise in this type of attack.Researchers highlight multiple entries that threat actors can use to exploit the hospital supply chain. The potential one is the device manufacturer; a hospital or medical facility has no idea whether the devices they use meet quality and safety standards or get tampered during the manufacturing process as, they lack insights into the manufacturing unit, distribution centers and shipping companies.Supply chain threats are also rising due to the lack of cybersecurity practices in place at the outsourcing suppliers. And, cybercriminals look for backdoor vulnerability in the systems of trusted party/business that is either connected with or supplies software or devices to that healthcare organization. For example, in January 2018, Hancock Health, a regional hospital in Greenfield, Indiana, was hit by the SamSam ransomware. The attacker used the credentials of a third-party vendor’s managing account to access the hospital’s data center and then demanded four bitcoin for them to regain access to 1400 files.How to mitigate supply chain attacks?Healthcare providers should work with trusted partners who meet the regulatory compliances of the healthcare industry.There should be substantial contracts prepared with the suppliers, and they should be enforced to fulfill every term and condition.Employees should only be given access to the specific data which is required to perform their tasks.In case of a supply chain attack, ensure that all employees are trained and equipped with the required tools to minimize the effect of the data breach.ConclusionThere are many threats when discussing the data security of the healthcare sector, but these three come under the most vulnerable ones. Staying ahead of these threats must be a priority to every healthcare provider. It’s worth reminding that these threats can cost healthcare organizations millions of dollars if found ignored.Organizations have to allocate funds to tackle these threats if they arise. Hence, spending a considerable amount to build a solid foundation to prevent such threats will likely be much cheaper than the fallout from a widespread data breach. Joseph ChukwubeEntrepreneur, Digital Marketer, Blogger Entrepreneur and Online Marketing Consultant, Joseph Chukwube is the Founder of Digitage. He’s highly enthusiastic about all things business and technology, and he shares informative resources to help businesses and consumers stay informed, safer, and smarter online. Want to say hi? Shoot him an email at email@example.com Follow the Puck AI: How it’s Impacting Surveillance Data Storage The adoption of mobile devices in the healthcare sector is on the increasing end. However, most of the mobile and tablets fail to meet the security standards which makes them vulnerable to malware and hackers.Anthony Giandomenico, a senior security strategist and researcher for Fortinet, tells in an interview with HealthTech “Most of the users don’t know that their phones are as unsafe as their desktops and laptops, which, in turn, lowers their guard when determining if, for example, an email is legitimate or not.”In an independent survey of 600 mobility professionals working with industries in healthcare, financial services, and public sector, it was found that “More than a third of healthcare organizations (35%) entities said they had suffered data loss or downtime due to mobile device security breaches.”How to protect mobile devices?To prevent a data breach through mobile devices, healthcare providers should encourage users to employ basic cyber hygiene when using mobile devices. These hygienes include ensuring apps are up-to-date, installing malware protection on mobile devices and, only connecting to trusted Wifi networks.Using network access control can be a smart solution to secure the data. It can scan devices for threats or out of date spyware protection, ensuring the equipment are safe.Healthcare organizations should make it mandatory to use a secure platform to exchange patient information. For example, in May 2017, Mary Washington Healthcare adopted TigerConnect with more than 1000 clinicians for secure messaging between the healthcare professionals and the patients. How Data Analytics Can Save Lives Tags:#Connected Devices#cybersecurity#data security#Healthcare#IoT Mobile Devices The Supply Chain Related Posts The year 2017 suffered the greatest ransomware attack in the history of the internet. The WannaCry ransomware detected in hospitals of the UK. It then exploded across the globe and affected more than 200,000 computers across 150 countries. This attack targeted the computers running with the Microsoft Windows operating system by encrypting data and demanded a ransom payment in bitcoin currency. This cyber attack damaged the global economy by billions of dollars.Moreover, there were around 2181 healthcare breaches, between 2009 to 2017 and each one of them has compromised at least 500 records, according to HIPPAJournal.com. These breaches have entirely exposed 176 million healthcare records, which is roughly half of the population of entire America.The numbers illustrate that cybersecurity is a major issue in the healthcare sector and that it should be the top priority of the industry to implement security measures and take steps towards the protection of data. Beyond cyber threats and attackers, there are other problems which cause serious security breaches. Employee Mistakes Two reports clearly show that employees are one of the biggest threats to healthcare data security; Verizon’s 2018 cybersecurity report which examined 1,368 healthcare data security incidents in 27 countries found that 28 percent of all data breaches come from the inside.Meanwhile, the results of a healthcare data security survey conducted by Accenture showed that nearly one in five healthcare employees would be ready to sell confidential patient data to a third party for a meager amount. These are the people who get jobs in the healthcare industry for the sole purpose of stealing confidential data.If any data breach happens either due to employee carelessness or malicious intent, it adversely affects the image of the hospital or the organization. These are considered twice as costly and harmful in comparison to external threats.How to mitigate them?Thorough background checks should happen during the hiring process to avoid insider threats.All the employees who have access to the critical data should get educated on cybersecurity best practices and the risks associated with unsolicited activities.Workshops should be conducted on improving the work ethics of the employees.Implement solutions that allow top management to identify security threats quickly.Also, organizations should audit all devices used by the staff members as audits are more of a reliable way to look at the usage history of every individual. Why IoT Apps are Eating Device Interfaces
Flickr, Sodium Chloride Crystals (NASA, International Space Station, 05/13/03) Attribution-NonCommercial 2.0 Generic (CC BY-NC 2.0)Robin Allen, MSPH, RDN, LDNThe 2010 US Dietary Guidelines recommends a reduction in sodium intake to less than 2300 mg a day and to 1500 mg for persons who are 51 and older, African American, have hypertension, diabetes or chronic kidney disease. At that time I was an Administrative Dietitian for a large multi-unit college food service. When these guidelines came out I immediately and naively went to my Chefs (yes they were all trained certified chefs) and asked them to decrease the amount of salt being used. From the horrified expressions and anguished protests you would have thought I was taking away their first born! I started looking into our recipes and menus, which thankfully were all in our menu management system with the nutritional analysis. Now I began to understand the magnitude of the problem! Reducing the use of salt was only the tip of the ice berg! Many foods, not naturally high in sodium, became so because of soup base mixes, seasoning mixes, and use of processed foods. Even some chicken breasts, my go to “healthy meal”, may contain excessive sodium due to a process called “plumping”. Plumping is the injection of a saline solution into the chicken breast during processing to enhance flavor , and add weight. Changing over 1500 recipes which fed up to 20,000 students per day was massive and monumental undertaking! This would also involve a change in purchasing products, food preparation, such as making soup base from scratch, changing the Chefs’ attitudes and changing our entire taste profile. And finally our customers would complain and add salt! It is no wonder that consumers are confused and have difficulty controlling their sodium intake.So where so we get the most sodium in our diet if it not just salt? According to the Centers for Disease Control and Prevention (CDC) the following is true about sodium content of the diet:Americans get 75% of the sodium from restaurants, prepackaged, and processed foods.Salt added during cooking at home is only 5% of the intake of sodium.Some foods naturally contain sodium which makes up the remaining 12%.Many processed, packaged food are high in sodium but do not taste salty.Bread and rolls, luncheon meat, cured meats, and pizza top the list in sodium.Bread can contain anywhere from 80 to 230 mg of sodium per slice.1 serving of lunch meat can contain 750mg of sodium, half of some peoples’ daily allowance.Sodium intake is not just a problem for Americans. Excessive sodium intake is a key factor contributing to prehypertension and hypertension all over the world. Identifying food sources of sodium is critical. Using data from the INTERMAP Study to define major food sources of sodium in diverse East Asian and Western population samples, researchers set out to discover the source of sodium in the diets of these countries. According to the World Health Organization (WHO), most of the world’s population consumes 2,300 mg to 4,600 mg sodium per day. Where is this sodium coming from? In Japan, China and Southern China, salt added during cooking, soy sauce and salted vegetables were the main source of sodium. In the United Kingdom (UK) and United States (US), breads, grains, cereal, salt from restaurants, fast food and processed foods at home, and red meats, poultry and eggs were the primary source. The conclusion of the study indicated that China should focus on reducing salt in cooking and Japan, the UK and US must reduce sodium in processed food.So how do Dietitians and Health educators help their patients/clients lower their sodium intake? The following steps are outlined by the CDC.Eat more fresh or frozen (no sauces) fruits and vegetables.Look for no salt added or low sodium versions when using canned vegetables, or choose frozen varieties without sauce.Read the nutrition labels on packaged foods. Compare sodium in different brands.More home cooked meals prepared without using processed or packaged foods.Use salt free herbs and spices rather than processed sauces, packaged broths, packaged seasoning mixes or condiments.When you do go out to eat, ask restaurants not to add salt to your meal. Use condiments in small amounts; ask for lemon, vinegar or other condiments to help with flavor.Ask your favorite restaurants, stores, and food manufacturers to offer more low-sodium options.You CAN re-train your taste buds. Over time, the less sodium you eat, the less you’ll want.What are you doing to help your patients/clients reduce their sodium intake?Are you looking at your facilities’ menus and recipes to see if adjustments can be made to food preparation and purchasing?Are you educating your staff of the importance of sodium reduction in the diet and food supply?References:Dietary Guidelines for Americans 2010ANDERSON,CA, APPEL,JA, OKUDA, Dietary Sources of Sodium in China, Japan, the United Kingdom, and the United States, Women and Men Aged 40 to 59 Years: The INTERMAP Study. J Am Diet Assoc. 2010;110:736-745.Top 10 Sources of SodiumThis post was written by Robin Allen, member of the Military Families Learning Network (MFLN) Nutrition and Wellness team which aims to support the development of professionals working with military families. Find out more about the MFLN Nutrition and Wellness concentration on our website, on Facebook, on Twitter and on LinkedIn.
The Family Development Early Intervention team is always on the look-out for quality children’s books that help address some of the unique needs of military children.The following is an interview with Brenda Ehrmantraut, author of several children’s books, including Night Catch, a story for military children facing the deployment of a parent. This interview has been edited for length and clarity.Night Catch (Published by Bubble Gum Press)What, if any, experiences do you and/or your book’s illustrator have with the military?I’m a civilian! However, the book was inspired when my brother served in The Army National Guard and was deployed to Iraq in 2004.What made you decide to write this book? Was there some incident or experience with the military that inspired you?When a community sends a National Guard Unit off, there is an indescribable feeling of bonding. Everyone wants to step up to help. When my brother deployed, I felt overwhelmed with feelings of fear and helplessness. I wanted to do something, and writing a book was my answer. I was worried about him being away from his family for a year.What message(s) do you hope that children and families receive as a result of reading your book?My greatest desire in writing it was to offer comfort and hope to families in times of separation and stress. The book was deliberately designed to have a calming effect. The rhyme is a soothing technique, like a bedtime rock-a-bye. The pictures, and story, play with fantasy a bit, but also are relatable to a child. Here’s a bedroom. Here’s a house with a mother. And even though the star cannot actually be moved, the game of blowing it back and forth each night is a tangible connection for a young child.Have you received any feedback from military families after they read your book, and if so, what have they said?I hear from a lot of families who read the story while they are apart. It doesn’t seem to have an age limit. I’ve heard of dads in tears, a 5th grader who carried it around in his school backpack the year his dad was gone, and even parents who have children in the military and they are keeping a copy of the book handy. Connection seems to speak to everyone.Are there any other books for military children that you would suggest for young children? The Military Child Education Coalition has a program called, “Tell Me a Story” which promotes reading in military families. Night Catch is one of the books included in their reading list.This post was edited by Robyn DiPietro-Wells & Michaelene Ostrosky, PhD, members of the MFLN FD Early Intervention team, which aims to support the development of professionals working with military families. Find out more about the Military Families Learning Network FD concentration on our website, on Facebook, on Twitter, and YouTube.
Challenge: Preparing a family for a first reintegration is a lot like trying to prepare the first-time mom for her baby… it’s hard to prep someone for the reality when they are so excited.Suggested Strategy: Empower couples despite a lack of control over what the future looks like around deployment, develop a plan or strategy of what each family member would like to see and then set goals on how to get there, improve communication skills and make expectations realistic, help families understand that reintegration is not perfect. Challenge: Partners may play “one-upmanship” about who had it worse while the SM was deployed.Suggested Strategy: Help partners communicate with one another and empathize with the other for the struggles they EACH endured during that time. The one-upping can sometimes be born out of feeling unappreciated or misunderstood by the difficulties each person faced. Once a partner feels understood and if the other has empathized, they can stop the one-upping because they feel heard. Are these situations that military family service providers encounter after reintegration familiar to you? Are there other challenges and strategies you would recommend including? Resources addressing unique reintegration situationsProject In Sight participants also alerted us to helpful resources that addressed several unique reintegration situations.Helping military children use language when addressing sensitive topicsMaybe Days- http://www.goodreads.com/book/show/114426.Maybe_DaysThe language from the book Maybe Days can be helpful in working with children around deployment and is helpful in teaching children about self-soothing, healthy coping strategies, and ways to express their disappointments, loss, etc. Although this is a resource created specifically for foster children, our participants recommended this book for military children as well since they oftentimes can’t and won’t have definitive answers about deployment.Using play therapy to help children rebuild their attachments with parentsRebuilding Attachments with Military Children Utilizing Play Therapy [recorded webinar]This 1.5-hour recorded webinar is sponsored by MFLN Family Development. It offers valuable information on the utilization of play therapy in the effort to rebuild attachment with children in military families. The unique strengths of and risk factors for military children and families will be described along with the ways in which play therapy can assist in rebuilding attachment. The adaptation and application of techniques for working with trauma and grief to military children and families will also be presented.A book for both spouses seeking help with deployment challengesOnce a Warrior: Wired for Life by Cantrell & Dean. This book illustrates how to turn negatives into positives and assists our highly trained military personnel in utilizing their tremendous potential in achieving success and happiness after their release from military service. This book highlights the path along the way to transitioning from warrior to civilian.Looking for something on self-development and self-efficacy?Brene Brown books: http://brenebrown.com/. Brene Brown’s resources were recommended because of the focus on self -development and self- efficacy, in addition to ways to deal with stress.Have you recommended other resources that are helpful for sharing with military families during reintegration? If so, what other suggestions would you add to this list?This post was written by Bari Sobelson, MS, LMFT and Sara Croymans, M. Ed. of Military Families Learning Network. Find out more about the Military Families Learning Network on our website, Facebook, and Twitter. Do these situations military families encounter after reintegration seem familiar to you? Are there other reintegration challenges and strategies you would recommend including?Unique Reintegration Challenges for Military Family Service ProfessionalsChallenge: When hosting pre-deployment events, families are not focusing on the resources being offered. Since they are primarily focused on spending these last hours with their family, they hate the idea of being stuck at a deployment event instead. And, when they return, they are so excited to see each other, it is so hard for them to focus on the resources again.Suggested Strategies:Make resources available in the early days following the departure and then in the weeks that follow.Provide ongoing classes or materials long before deployments happen that can be before, during, and after deployments.Reach out to families once a month or more when their SM is deployed to check in and see how things are going. As one service professional shared, “This has been the most effective for having them accept and utilize resources I give them.” During the Project Insight: The Joys and challenges of Reintegration after Deployment webinar (transcript available), military family service providers collaboratively uncovered insights about the joys and challenges of reintegration that military service members and families often encounter.As a result of this previous session, we are pleased to announce that together we now have new insights, ideas, and resources which speak to the unique reintegration circumstances of both military families and military family service professionals. We welcome your feedback (on this blog post) so that we can collaboratively grow this list of insights and resources to support military families around the topic of reintegration after deployment. So what did we learn and what can we share?Common themes of reintegration after deploymentDuring Project In Sight, several military spouses shared their reintegration experiences and stories with webinar participants. During the session, participants found several common themes around their stories:Reintegration Joys– time together, relief that the SM is home, having help with the children and daily tasks/chores, excitementReintegration Challenges– communication, changes in family routine, income changes, partner isn’t the same after return, parenting challenges, newness, change, expectations, prior relationship problems don’t disappear after deploymentHow do knowing these themes help? We think that understanding common themes can assist us in being more prepared in our work with military families, but perhaps you have a specific idea in mind. What are some of your suggestions?Unique reintegration challengesAlong with common themes, we learned of a few unique situations and challenges military families face. We also uncovered some unique situations military family service providers encounter when supporting military families during reintegration.Unique Reintegration Challenges for Military FamiliesChallenge: Relationship problems did not go away during deployment; problems are put on a shelf. Many families may not continue to seek help or resources after the SM comes home.Suggested Strategy: Work on communication with the couples both before the deployment and after they return. (This challenge was discussed during the session, but there were few suggested strategies mentioned. If you have suggestions, please let us know in the blog comments). Challenge: The process of reintegration can be difficult for children, as well as the family. Oftentimes, the difficulties that the children are experiencing can be overlooked.Suggested Strategy: Connect military children with each other for support. Hold monthly small group meetings during a deployment. Do a craft with all of the children to create something to send to the SM. Continue to provide opportunities for the military children to come together during the reintegration phase for continued support.
Discover the editing process and techniques used for Wes Anderson’s Moonrise Kingdom.Hollywood heavyweight Wes Anderson tasked editor Andrew Weisblum with executing the creative vision for his newest film, Moonrise Kingdom. Andrew brought years of editing experience to the project, from his past work with Wes Anderson and director Darren Aronofsky (he was nominated for an Oscar in 2011 for his editing of Black Swan). In a recent interview with Oliver Peters, Andrew describes the creative process, editing techniques and post-production workflow that went into crafting Moonrise Kingdom.Moonrise Kingdom was cut both on location and in the weeks following production. Weisblum and his assistant relied heavily on an Avid based workflow, with all Super 16 files transferred to the Avid DNxHD format.Read Oliver Peters full interview with Andrew Weisblum, and discover the process of crafting this unique film.Watch the trailer for Moonrise Kingdom:
In this post we share a few guiding thoughts for creatives on how to grow your business by being smarter with your money.Financial intelligence is crucial to all aspects of ‘making it in life’ but it is not something you’re born with. Thankfully it is something you can learn. Knowing how to be smart with your money can provide financial security, setting you on a path to success and happiness.Creatives are notoriously bad at handling their money, but with a little discipline and forethought, anyone can be smarter with their hard earned cash. In this post, we’ve outlined a few financial strategies specifically geared toward creative professionals.Photo from Flickr.Grow Your AssetsIn his book Rich Dad, Poor Dad Robert T. Kiyosaki spells out all the things he thinks rich people teach their kids to help them stay rich. I’m in two minds about some of the contents of the book but there is one really helpful salient point that it worth learning:Buy assets not liabilities.The basic difference that Kiyosaki suggests exists between the poor/middle classes and The Rich, is that The Rich buy things that make them more money, while the middle classes just buy more stuff – a new car, house, sofa etc. So the idea is that you should spend your money in things that will make you more money and then keep going round in that virtuous circle until you can buy that new car, house, sofa with some of the profits from your investments. Buy assets (things that will put money in your pocket) and not liabilities (things that will take money out of your pocket).So what are assets for a creative?Investing in further training, new software or equipment can be real assets, but only if you know they will pay their way. The danger for imaginative creatives with a lust for the latest technology is that they can buy things (in a ‘middle class’ way) that they think they need but in reality they just really want. So if you never get around to watching the training or using the new expensive equipment on paying gigs, they are in fact just liabilities.The best way to avoid this pitfall is to find a customer first. Find someone (or hopefully several people) who are willing to pay you for knowing a new piece of software or using a specific piece of technology, then make the investment that you know will give you a good return.Other assets for creatives are the same as they are for anyone else – put your money into anything that will grow over time – property, enterprises and people.Be OrganizedPhoto from SquidooAnother really important thing to learn is to be organized with your money. If you’re a creative freelancer you’ll be getting paid gross. This (as you well know) means you’re responsible for paying your own taxes. You can save yourself a lot of headaches by being organized with your money and the moment you get paid, setting aside the percentage you’ll need to cover your taxes.It’s vital that you move this into a physically separate bank account from the one you live out of. If you leave it in there it will just get spent. This way you’ll always have the money you need to pay your taxes in full and on time. Plus once the sums are all done, you could end up with some left over, to invest back in new assets. As a freelancer in the UK I put aside 30% of my gross pay to make sure I can cover my taxes come year end. This is just a suggestion and your accountant should be able to advise you on what you need to set aside.Some people recommend a 70/10/10/10 philosophy of money management. Save 10 percent of your take home pay, invest 10 percent, give 10 percent and then live on the rest. Personally I think this makes a lot of sense. What would that look like in your life?Check out this article for a real world example of the 70/10/10/10 model in action.Be ThriftyWhen you talk to most people about budgets, especially ones that are about their day to day expenses and not how much they’re about to get out of the production pie, their eyes tend to glaze over and their mind shuts down.People think budgets are boring…and they are.They are not supposed to be exciting, they are just a means to an end. The end is what is supposed to be exciting and that end might be a new house, holiday or a sofa (you are allowed to buy them and be part of The Rich – but only with your profits!). So don’t think about how you’re budgeting, think about the exciting end that your budget is taking you to. Without a budget you’re basically flying blind, so you must have one. Luckily there’s only one rule to budgeting which is:Spend less than you make.If you’re not earning much, then you need to get creative with spending less, finding ways to make what you do have go further and of course, making more money. The first step is to find out what you’re spending and where its going, so you can make some wise choices about how best to budget your finances.Another important aspect of being thrifty is to simply make do with less or to buy second hand if you can. You’ll obviously save a lot of money although you won’t have access to manufacturers warranties or support. If you are buying something expensive always ask if you can pay in instalments to help spread the cost over time. With any business: cash flow is king.Do some quick calculations to see how many projects you’d have to land by adding on an equipment charge, to pay off an item. Then calculate what kind of profit you could make from that piece of equipment within its working lifetime. These figures should help guide your thinking as to whether your current customer base can support that purchase.Are you a creative professional that has ‘budgeting’ down pat? We want to hear your financial advice!Share your thoughts and suggestions in the comments below!
Our friends at Fstoppers are doing their first ever photo workshop this summer in the Bahamas. Learn about the event and how you can win an all-expenses paid trip.Reading and watching tutorials online is a great way to build your photo skills but it’s hard to beat the experience of learning one-on-one with professionals. That’s the thought behind the upcoming Fstoppers photo workshop this summer.The Fstoppers team has assembled a 10 member panel of the leading photographers in the industry for a series of classes (ranging from a few hours to 2 full days). The event will take place at the Atlantis Resort in Nassau, Bahamas May 28 through June 1, 2014. Not a bad place to be in the summer!Check out this video of Lee and Patrick from Fstoppers giving a rundown of the event and presenters:The event is limited to 200 people, to ensure that each attendee can get personal training from the presenters. The topics covered run the gamut of all types of professional photography including fashion, food, headshots, architecture, weddings, retouching, lighting and more.They’ve set it up so you only pay for the workshops that you want to attend. More info on the Fstoppers Workshop site.Win a Trip to the Fstoppers WorkshopWant to attend the workshop but short on cash? Fstoppers is actually giving away one all-expenses paid trip to the event. From now until the end of January you can enter to win a flight voucher, 5 night stay and free access to any of the workshops. There are five quick ways to enter.Additionally, they’re refunding the cost of the workshops to one person that enters early.Winners for both giveaways will be picked on February 1st. Head over to Fstoppers to sign up and learn more.This looks like a great event for both professional and aspiring photographers alike. Thanks for sharing it with us, Fstoppers!
Learn how to integrate live-action and timelapse footage in this quick Premiere Pro Tutorial.While it may seem rather specific, the following Premiere Pro tutorial covers a seemingly simple technique that can produce some incredible shots. In short, this technique brought to us by Rhino Camera Gear shows us how to composite silhouetted video plates onto timelapse footage. The result is impressive and easy to achieve.In the following video tutorial, we’ll see how this unique look can be captured. The video covers:Shooting TimelapseIdeal Shooting EnvironmentsChroma-Keys Based on LuminanceIt should be noted that if your camera doesn’t have built-in time-lapse capabilities, you’ll have to either shoot the video for an extended period of time (which can lead to some pretty insane file sizes) or you can purchase a device called an intervalometer, which essentially tells your camera to take a picture at set intervals. Not all cameras can use intervalometers, but most DSLRs and mirrorless cameras can. Just do a quick search for your specific camera to find out.This video was first created and shared by Rhino Camera Gear on their YouTube Channel. Thanks for sharing!Another way in which you might be able to take this technique to the next level would be to integrate a tracking motion lapse using a device like the Syrp Genie, which is designed to let users capture moving timelapses.Do you know of a better way to get this effect? We’d love to hear about it in the comments below!
Freefly announces three new pieces of equipment for their camera control systems lineup.Top image via Freefly.NAB 2017 is off to the races with companies like Sony, Black Magic Design and Freefly announcing big releases. One of the first announcements this morning was that Freefly will be releasing three new products in their line of stabilization equipment. Between the XL, the Pilot, and the Carbon, Freefly’s latest offering steps up their already impressive camera control game.MōVI XLThe latest offering to the world of camera control and stabilization is not tied to power conditioners or wires. The new stabilization system interfaces with the entire Freefly ecosystem. Using a new quick release feature, users can shift the MōVI XL from platforms like tripods, cars, or jibs without any restrictive tools.MōVI XL features internal wiring to prevent damage / snags during usage. We also included protective ‘e-chain’ for pan wiring and designed the wiring with serviceability and in-field replacement in mind. Each motor features a hollow shaft to allow users to easily route cables through the gimbal.Freefly has worked with RED Cameras to ensure maximum user capabilities while using the MōVI Controller MIMIC or Pilot at distances up to 600 feet. Allowing users long-range bidirectional control of MoVI pointing, settings, control and real-time telemetry, the MIMIC is a must for MoVI users, and it is compatible with the XL.Freefly has designed a versatile, modular, and adaptable ecosystem to allow filmmakers to operate in whatever way is most productive for them. This means you can use MIMIC, MōVI Controller, Pilot, and the MōVI XL app to distribute control of gimbal pointing, FIZ, and camera controls in whatever way makes sense for your shot.The MōVI XL is fully compatible with theMōVI Pro App, available here.Specs:Expandable and modular designdual 10Ah 22.2v batteries25 lbsBoots in 2 seconds; Autotunes in 10 secondsGives users real-time feedbackThe MōVI XL is not yet available for purchase, but you can reserve it here.PilotControl your focus, iris, zoom, MōVI pointing, and settings wirelessly like a pro with the new MōVI Pilot. Freefly has built the Pilot to integrate efficiently with RED, Sony, ARRI, Phantom, and LANC Cameras.Pilot was designed to integrate seamlessly with the MōVI Pro ecosystem. It gives users the ability to adjust key MōVI parameters and get real time feedback from the MōVI from 600+ feet away. Pilot is built on the same core frequency hopping spread spectrum 2.4GHz link that is found in the MōVI Pro.One of the most enticing features of the Pilot is the multi-controller, which allows multiple operators to interface at the same time to make the most of tasks like focusing, zooming, and controlling iris. Users can mount the Pilot on a tripod, MōVI handle, or 1/4″-20 mount.75 mm soft focus knobAuxiliary Pilot control over DIT station25mm tube mount30mm tube mount1/4″-20 to rosette mountReserve your Pilot here.MoVI CarbonThis 5-axis stabilizer is the first of its kind, and it is both drone and handheld mountable. The Carbon’s stabilization relies on 2 inner axes that keep your shot steady at up to a full 240mm zoom. The Carbon also comes with an integrated a7s II and Sony 24-240mm lens.Each Carbon will be hand-built, so reserve your copy here. Prices aren’t set yet, but expect the final price to be below $30,000.Freefly is at NAB right now with a booth showcasing some of these latest offerings. If you’re there, swing by and tell us what you think of the new products.Stay tuned for more PremiumBeat coverage on NAB announcements and reveals.
When shooting video or creating animations and motion graphics, motion blur is one of the fundamental elements that creates realism in an image.It’s also something that you can manipulate for creative purposes, so it’s important to understand how it works. Let’s take a closer look at this visual phenomena.Motion Blur ExplainedWhen viewing the world around you, you’ll naturally see a blur effect, as objects are moving past at a rapid pace. This is motion blur.When shooting video and photos, you control motion blur via the shutter speed or shutter angle of the camera. Both shutter speed and shutter angle control how much light connects with the sensor over a specific period of time. When you make adjustments to the shutter, you’ll change the look of your image.Of course, there are practices to help match the normal motion blur “look” achieved by the human eye. For shutter speed, simply double your frame rate and plug that number into the denominator of your shutter speed. For example, if I’m shooting at twenty-four frames per second, then I’ll use a 1/48 shutter speed (24fps x 2 = 48).We measure shutter angle in degrees, with 180 degrees being the standard (roughly equivalent to a shutter speed of 1/48 at 24fps). The higher you bring this number, the more motion blur you’ll introduce into your image. Bringing it lower will give you the opposite effect.Motion Blur in Post-ProductionWhen creating animations or working with motion graphics, you can simulate and make adjustments to motion blur. For example, in Adobe After Effects, it’s as simple as clicking a master motion blur button and then activating the blur for each individual layer. The advanced composition settings in AE give users even more control, allowing adjustments for shutter angle and a handful of other properties.Again, these tools are important because motion blur breathes life into your image. Leaving it out will lower your production value.Adobe Premiere Pro users understand the importance of motion blur far too well. Much to their frustration, motion blur is nowhere to be found in this powerful NLE. Even when searching the plethora of tools in their powerful Essential Graphics panel, there’s no option to enable motion blur. Why offer up so many tools for graphics and keyframing when you can’t add and manipulate one of the foundations of motion?Premiere Pro users needn’t fret, as there’s indeed an option to enable motion blur — just not a straightforward one. And, this option does give users a natural directional motion blur, without excessive keyframing and tweaking.Let’s take a step-by-step look at how to make it work by animating Premiere’s logo.How to Add Motion Blur in Adobe Premiere ProStep 1: Add the Transform EffectFirst, I’ll open up the Window > Effects panel. Next, I’ll navigate to the Video Effects > Distort subfolder. I’ll grab the Transform effect and drop it over my logo clip in the timeline.Step 2: Animate the PropertiesThe Transform effect gives me a number of keyframable properties, including many of the same attributes available in the Motion tab of the Effect Controls panel. For this example, I’ll animate the X position, making the logo move from side to side at a quick pace. Once animated, I’m ready to turn on the motion blur.Step 3: Adjust the Shutter AngleActivating the motion blur is as simple as deselecting Use Composition’s Shutter Angle, and then setting the Shutter Angle to whatever you want. Again, 180 degrees is the standard. Taking it higher will introduce more blur, while lowering it will reduce the blur. It’s important to remember that you must animate the properties in the Transform effect for the motion blur to work, not under the Motion tab.0° Shutter Angle 180° Shutter Angle360° Shutter AngleStep 4: Create a PresetCreating a preset will allow you to quickly apply motion blur on future clips — streamlining your workflow. To create one, right- or control-click on the Transform effect in the Effect Controls panel and select Save Preset. Name the preset and add a description, and your motion blur effect will now be waiting for you in the Presets folder of the Effects panel.There you have it — motion blur inside of Adobe Premiere Pro!Cover image via Willy Barton.Looking for more Premiere Pro tips? Check these out.Premiere Pro Quick Tip: How to Create ProxiesCreate a Glitch Effect in Premiere Pro in 3 StepsHow to Zoom in Premiere Pro for Simple TransitionsThe 7 Best Premiere Pro Free Transition Template Packs for Video EditorsPro Tip: Exporting a Finished Video from Premiere Pro
This post was written as part of the IBM for Midsize Business program, which provides midsize businesses with the tools, expertise and solutions they need to become engines of a smarter planet.Your client’s contract is up. You need the renewal. But your client is dragging their feet. So you decide to ratchet up the pressure and start withholding. You withhold support. You withhold some orders. You believe that by withholding, you can ratchet up the pressure on your client and get your contract signed. They need you, and you have the upper hand. Or so you think.Or maybe you want to create a sense of urgency, so you make your dream client a time-sensitive offer. If they don’t place their order by the deadline, “poof,” the offer disappears. Now they have a compelling offer; scarcity works. Or does it?These are both tactics. They both sometimes work. But they’re force, not persuasion. And selling is persuasion, not force.Persuasion Saves RelationshipsAnything that violates trust works against long-term relationships. And being self-oriented is a violation of trust. Period.There are better ways to handle issues like the two I described above. It’s better to deal with these things openly, honestly, and persuasively.In the case of the expired contract, you’re better off persuading your client to put a 30-day patch in place while you complete your contract negotiation. It’s better to go to your client directly, work to understand what’s preventing them from signing a new agreement, and persuade them to make something work. If you have to resort to force, you run the risk of damaging your relationship—and potentially losing your client.I promise your client will remember having their support turned off and their orders not shipped.There is nothing wrong with trying to compel a client with a time sensitive offer—if it’s truly time sensitive. But if it’s only time-sensitive to meet your revenue goals, then you are using force when you should be using persuasion. Instead, call your client and ask them when it would make sense for them to make the purchase. You might be able to persuade them to buy sooner.If you have to use force to make your offer compelling, you don’t have a compelling offer. Don’t be surprised if instead of being greeted with a signed contract, you’re instead greeted with a lost opportunity.Force isn’t as effective as persuasion. It never is. It never has been. You’re better off winning hearts and minds than attempting short cuts that damage—or destroy—relationships.QuestionsDo you ever try to resort to force to compel your clients or dream clients?Why do some salespeople—and sales organizations—resort to force?How might resorting to force damage your client relationships?How could you use persuasion instead of force—even if it took longer and was more difficult? Get the Free eBook! Learn how to sell without a sales manager. Download my free eBook! You need to make sales. You need help now. We’ve got you covered. This eBook will help you Seize Your Sales Destiny, with or without a manager. Download Now
If price isn’t your business model, if it’s not your value proposition, then you’re not competing on price. If you have trouble with price it means you have to sharpen your value creation, not your pencil. Get the Free eBook! Learn how to sell without a sales manager. Download my free eBook! You need to make sales. You need help now. We’ve got you covered. This eBook will help you Seize Your Sales Destiny, with or without a manager. Download Now
pic.twitter.com/CywTMVgGj9— S. Anthony Iannarino (@iannarino) September 4, 2014 Essential Reading! Get my 3rd book: Eat Their Lunch “The first ever playbook for B2B salespeople on how to win clients and customers who are already being serviced by your competition.” Buy Now