Jingdong supermarket set a small goal 2017 turnover of over 100 billion

NetEase Francisco February 16th news, Jingdong of consumer products division Partner Conference held today, vice president of Jingdong, Jingdong group mall consumer products division president Feng Yi said, online business is booming, the supermarket will be 2017 Jingdong from technology driven, category management, marketing, open area sink four aspects of layout with the brand, integration and win-win, set up a "two billion" brand club, help at least 10 brand sales of over 1 billion, at least 100 brand sales of over 100 million. At the same time, Feng Yi also suggested that in 2017 the overall goal of Jingdong supermarket is trading volume over one hundred billion.

Feng Yi said that the development of the electricity supplier change rapidly, the 2017 super line regardless of the channel or experience are showing a new development trend of 4, which is the big data era, the new blue ocean category appeared, users of the brand awareness of the change, the battlefield to three or four line city transfer.

in the new industry trends, to establish the relationship between online super retail platform and brand new, Jingdong in the supermarket service brand and operation of users at the same time, will help the brand to establish a strong connection between the user and the platform, strong stickiness, value maximization.

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